Porsche: Embracing Change
Porsche Cars North America closed 2017 with an impressive 55,420 vehicles sold, a 2.1% increase from 2016. With headquarters in Atlanta, Georgia, Zellmer oversees all operations in North America, including the new $100 million Porsche Experience Center, which includes a module-based 1.6 mile driver development track, business center, and fine dining restaurant.
Program Partner
Thursday, February 22nd, 2018
Location:
Hilton Charlotte Center City
Check-In, Networking and VIP Reception:
11:30 a.m. – 12:00 p.m.
Lunch, Presentation, and Q&A:
12:00 – 1:30 p.m.
Cost:
$35 WACC student/educator/TMS member
You must be an individual WACC educator/student/TMS member to qualify for the $35 rate
$50 WACC Member Rate
$70 Non-Member Rate
- Register online
- Credit card payments (non-PayPal transactions): Please call 704-687-7762 for payment processing over the phone
- Check payments: Please make your check payable to “World Affairs Council of Charlotte” and mail it to the following address:
World Affairs Council of Charlotte
UNC Charlotte – CHHS 227
9201 University City Blvd.
Charlotte, NC 28223
All reservation cancellations must be completed at least 3 business days prior to an event for a full refund. Pease let us know in advance if you have dietary restrictions so that we can make the appropriate accommodations.
Biography
Klaus Zellmer is President and CEO of Porsche Cars North America, Inc. (PCNA), where he is responsible for both the United States and Canada.
Headquartered in Atlanta, PCNA is the importer of Porsche 911, Boxster and Cayman sports cars, the Macan and Cayenne sport utility vehicles and the Panamera sports sedan, for the United States. As President, Zellmer oversees the import and distribution of Porsche cars through the retail operations of approximately 188 U.S. dealers and four ports of entry in the United States. Sales support, marketing, parts distribution, and other functions including sales and service training, also fall within Zellmer’s areas of responsibility.
Zellmer further leads operations for the new $100 million Porsche Experience Center and North American headquarters in Atlanta, which opened in May 2015. This 27.7-acre complex includes corporate offices for all U.S.-based Porsche entities, a 1.6-mile driver development track, a technical training center and fine dining restaurant. The second Porsche Experience Center opened in Los Angeles in 2016.
Prior to joining PCNA, Zellmer served as head of Overseas and Emerging Markets for Porsche. In this role, he was responsible for Porsche subsidiaries in Australia, Japan and Korea, and the sports car manufacturer’s regional offices in Asia-Pacific, South America, the Middle East and Africa. Previously, from 2010 until early 2015, he was CEO of Porsche Germany and grew sales from 13,000 units to 24,000 units in Porsche’s home market.
Zellmer first joined Porsche in 1997. He spent time as a Regional Manager in North America, as head of Marketing and Distribution at the Porsche Plant in Leipzig, Germany, and as the Director of Marketing in Porsche Deutschland GmbH.
Zellmer studied Business Administration in Germany, Great Britain and the United States.